International Campaign Veteran • Change Management Leader • Team Builder • Community Organizer • Communications Strategist • Digital & Ethical AI Specialist
Meet AJ.
Campaign Design. Organizational Transformation. Team Building. Community Mobilization. Strategic Communications. Digital & Ethical AI Innovation.
About me
I lead campaign strategy, organizational transformation, and digital operations for mission-driven organizations. Over 20+ years, I've built teams and driven change across CNN, PBS, Voice of America, and Greenpeace International. I specialize in change management, building resilient systems, and deploying technology—including ethical AI implementation—where it strengthens impact.
What sets me apart is practical yet innovative approach. I've trained global teams on digital tools and generative AI, designed workflows that actually scale, and led organizational change initiatives that reshape culture and operations during critical transitions. I don't chase hype. I implement what works.
My career spans international newsrooms in Cairo and Dubai, campaign strategy sessions and volunteer training from the West Bank to Paris to Jakarta, and digital transformation projects across multiple continents. This global experience, combined with extensive community volunteering from electoral canvassing to climate action organizing in Virginia, gives me grounded insight into how technology bridges institutional strategy and grassroots impact.
I'm committed to helping mission-driven organizations modernize their operations while maintaining authentic community connection. Whether working with environmental groups, humanitarian organizations, or democracy-building initiatives, I bring both technical expertise and leadership experience to amplify real impact. The future belongs to organizations that fuse practical technology with genuine community engagement. I help build that bridge.
Leadership Experience Strategy Planning
Campaign Design
Digital Engagement Organizational Change
Project Management Deep Communciation
Data, Analytics and KPIs
I inspire organizations
to embrace innovation
through passion and leadership
Throughout my career leading teams and building movements, I've learned that transformative change happens when advanced capabilities meet ground-level engagement. My years working in the Middle East, and campaign work across Asia, Africa, and Latin America, have reinforced a core belief: technology and strategy mean nothing without authentic community connection and cultural understanding.
What energizes me most is seeing how digital and AI tools can amplify community resilience. Some of my most meaningful experiences come from volunteer work: training neighbors in digital organizing, supporting local climate initiatives, canvassing door-to-door. These experiences constantly inform my professional approach, showing how technology can either widen gaps or bridge them, depending on how it's deployed and who it serves.
I believe the overlapping crises of the climate crisis, rising autocracy, wealth inequality and technological transformation demand evolved leadership: technically sophisticated but community-rooted, globally informed but locally engaged. The organizations making real difference are those combining high-level expertise with authentic service. AI and digital transformation are powerful tools, but they require trust, relationships, and cultural understanding to create genuine impact.
We're in a moment of systemic transition requiring both strategic vision and human connection. The future belongs to those who can bridge worlds: technology and humanity, strategy and service, expertise and humility. Whether in my professional role or community involvement, I'm committed to building these bridges, ensuring that innovation serves people rather than replacing human agency and connection.